Mineral makeup

MINERAL MAKEUP

A simple, all-natural Mineral Makeup System you can customize and make your own. Your application method is based on what you like. Powder today? Sure. Tinted moisturizer tomorrow? Certainly. It’s a minimalist system that is natural looking with a flawless finish.

Our lightweight Mineral Makeup provides long lasting, light reflecting coverage while allowing the skin to breathe. Free of talc, synthetic fragrance, dyes, bismuth oxychloride, parabens, nano particles and animal testing, our makeup is safe and all natural. The broad color palette gives a range of color options that are both flattering and complementary to most skin tones. Our Mineral Makeup contains titanium dioxide and zinc oxide which provides a natural sun protection without irritating chemicals. Because mineral powders are inorganic and contain no moisture, bacteria does not grow and therefore no preservatives are needed.


INGREDIENTS TO LOOK FOR

Pure mineral makeups are typically made from a combination of these naturally found compounds.

TITANIUM DIOXIDE

The naturally occurring oxide of titanium. It is white in color and used as both a pigment and natural sun blocker.

ZINC OXIDE

An inorganic compound naturally found in the mineral zincite. It has many known benefits including soothing skin and blocking sunlight and it is also used as a white pigment in makeup.

MICA

A colorless silicate mineral, mica brings shimmer and a luxurious silky look to mineral makeup. It’s responsible for that natural “dewy” look. Note, though rare, some people can have skin sensitivities to mica.

IRON OXIDE

An inorganic compound made from oxidized iron that has been purified. Found in shades of yellow, red, black and brown, it’s responsible for adding color to mineral makeup.


INGREDIENTS TO AVOID

Some lesser quality mineral makeups contain these red flag ingredients – read the label and know what to look for!

BISMUTH OXYCHLORIDE

Although it’s a mineral that packs a glow, Bismuth is a known skin irritant for many though is still used frequently in cosmetics (mineral or otherwise) because it’s a cheap ingredient. If you’ve ever tried mineral makeup that made your face red and itchy, Bismuth is the likely culprit.

TALC

This mineral is used simply as a filler in many mineral makeups to stretch the product further, so you pay more for less. It can also be very drying to skin and clog pores.

CORNSTARCH

See above! Another unnecessary ingredient thrown in to stretch the product further.

PARABENS

It’s not even a mineral, but you can find it in many “mineral makeups.” Because the makeup industry does not have strict labeling guidelines, don’t be fooled into thinking a product is 100% all natural – label reading is a must. Parabens are a known endocrine system disruptor and have been linked to cancer — avoid.

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