CORA GOLD, OUR NEWEST LIP WHIP IS HERE, JUST IN TIME FOR SPRING!

FEBRUARY 24, 2019

February 24, 2019

CORA GOLD, OUR NEWEST LIP WHIP IS HERE, JUST IN TIME FOR SPRING!

Here’s kind of a crazy story. Last year, my brain was bubbling with the idea of creating a softer, friendlier red shade of Lip Whip. Something in the coral family was calling my name. So, I rolled up my sleeves, put on my hairnet, and got into my happy place:  the lab. I mixed up a new Lip Whip with the right hue of warm coral. I was happy.

Great, right? But at the same time (in 2018), we launched our new packaging with rose gold lids, so I veered slightly and tweaked it to Rosie Gold Lip Whip (which we’re delighted has been a smash).

We’ve been keeping the Cora Gold formula waiting patiently on the shelf for its debut. Now is its time!

Cora Gold Lip Whip is fresh, a little flirty, and all-around flattering, with a kiss of soft, warm red color and a whisper of golden sparkle.

Then along comes Pantone announcing “Living Coral” as the color of 2019!

Amazing coincidence or just lucky?

Pantone (the company who decides these things) describes “Living Coral” as An animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge.”

If you’ve ever thought you’re not a “red lip” person, Cora Gold is an easy way to experiment with a red hue. Give it a try. 

Like all our Lip Whips, it’s packed with hydrating, nourishing nutrients that make it what we call the “better balm”.

Please let us know what you think because as you know, we read every single review.

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